Protect Your Teeth | Created for Orbit
Ad Campaign for Social Good
In America, one in four people do not have dental insurance. People often do not realize how expensive dental problems can cost to treat, and the impact it causes to one’s quality of life. Orbit calls attention to this issue through an extensive ad campaign, highlighting the signs of different symptoms associated with various dental issues.
Posters
Magazine Spread
Social Media
Bus Stop
Scavenger Hunt Maze Event
Alongside the general ads, a pop-up scavenger hunt maze event was created. Attendees are prompted to search for the signs of some common dental issues, based off the hint cards given.
Hint Cards
Scavenger Hunt Event Instagram Stories
*Midjourney AI was used to generate photos used.
Merchandise
